Our story · Est. 2015, Gold Coast
Eleven years of Isabelle Quinn
Bold femininity, confident silhouettes and signature prints — for women who want to feel magnetic, effortless, and themselves.
Founded in 2015 by Creative Director Isabelle Powe, Isabelle Quinn began as an expression of individuality, artistry, and emotion.
Founder & Creative Director
Isabelle Powe
A decade on, Isabelle Quinn has evolved into a label defined by refined silhouettes, handcrafted detail and statement seasonal prints — each piece thoughtfully crafted by our team of skilled artisans.
“Over the years our customer has grown up with us, and it felt like the right time for the brand to evolve with her — in a way that still feels unmistakably IQ.”
The journey
Select a year
2015
Where it began
What began as one-off pieces Isabelle sewed to wear herself became IzzQ Designs. In 2015 came our first full collection, Gisela, and our first ever runway show at Mercedes-Benz Fashion Festival Brisbane.
2016
Our first pop-up
We open our first pop-up in Surry Hills, become Isabelle Quinn, and appear in Marie Claire and InStyle in the same month.
2017
Vogue & the runway
We launch Stevie at Melbourne Fashion Festival, show Anaïs Resort ’18 at Mercedes-Benz Fashion Week Australia and are featured in Vogue Australia, a goal since day one. We close the year headlining the Next Gen show at Mercedes-Benz Fashion Festival.
2020
In the studio
Every collection comes to life in our Mermaid Beach studio, filled with vintage pieces Isabelle has collected over the years. This year we launch Daphne and Cindy, our first loungewear collection.
2024
Nine years
We celebrate nine years in business, shoot our Gaia campaign, and our best-selling Reina top is picked by the editors at RUSSH.
2026
A new era: AFTERSUN
Our 11-year anniversary arrives with a full brand refresh and AFTERSUN — a return to what IQ has always done best, shot on Sumba island, Indonesia.
A new era · 2026
AFTERSUN
That feeling of summer lingering long after the sun disappears — warm nights, undone glamour, and pieces that move from beach to bar. Shot on Sumba island, Indonesia.
As seen in
Vogue · Harper’s Bazaar · Grazia · Marie Claire
Worn by
Elsa Hosk · Alessandra Ambrosio · Desi Perkins
The Studio
Visit us in Mermaid Beach
Shop 3, 55 Cronulla Ave
Monday to Friday, 10am – 3pm
Weekends by appointment